Ferrari

Few people and brands have been able to shape their century so significantly. For 70 years now, the Italian industrial engine, founded by Enzo Ferrari in 1947, has made its indelible red mark on popular culture, fascinating admirers and collectors around the world. Synonymous with beauty, excellence and unrivalled appeal, the brand with the Cavallino Rampante remains a driving force in motor racing at the highest level, always ready to face the most incredible challenges. This work, produced in close collaboration with Ferrari, reveals exclusive content gathered from Ferrari archives and private collections around the world, and includes hundreds of previously unpublished photographs and documents that reveal Ferrari's unique story, its victories, its personality and its heritage.